The TONI&GUY Artistic Team create and launch annual collections that both forecast hair trends and suit commercial viability. Use it to get inspired, find your next look and see the latest trends that will satisfy both hairdressers and clients alike.
Discover the new era of TONI&GUY with the Alter Ego Collection debuting five men's clipper cuts and opening the door to clippering techniques within the TONI&GUY brand for the first time in our history.
Westside: The Desert Project
Inspired by the high mountains to deep valleys blending harmoniously, this collection features seamless cuts and a warm colour palette that translate modern techniques into everyday wear.
Westside: The Venice Project
The ocean influenced this collection as much as Venice itself. The juxtaposition helped to create a “sea-punk” aesthetic. Each look is an adaptation of the latest runway trends translated into comprehensive and wearable hair for any lifestyle.